Designing experiences that become stories.

Creative direction extends beyond aesthetics—it's the discipline of shaping how an idea is experienced, remembered, and shared. Every visual decision, environmental detail, and brand touchpoint is intentionally designed to create emotional resonance while supporting broader business and cultural objectives.

From hospitality activations and editorial campaigns to immersive events and branded experiences, my approach blends strategy, storytelling, and design to transform concepts into moments people genuinely want to be part of.

Photographers : @garren.pryce

In collaboration with Mayfair hotel.

Kari is featured wearing an archive onsemble from aagenda de l’atelier.


Photographers : @ronysejaan

In collaboration with Select Model Management

Published in Rebel Magazine.

Photographers : @shayofhearts

Weaver of Illusions


Published in Rebel Magazine.

Photographers : @shayofhearts

Weaver of Illusions


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Experiential Marketing